Fictional:

 

 

We chose to look at the films Resident Evil because the genre and target audience was close to our digital media project. Resident Evil is as sci-fi film series.

 

 

Target Audience:

 

- Age: 15+

-Gender: Both Sexes

 

We think that Resident Evil has a target audience of both females and males, over the age of 15. We think this because some scenes are very graphic and have main characters of both sexes which means it's not aimed at one sex in particular.

 

Demographics:

 

the demographics for Resident Evil is B-C2, the films are aimed at young people and students in general. also the target audience category can reach people who are in the job industry, which means they will be earning money some way or another.

 

 

Pyschographics:

 

Mainstream - seeks security, tend to be domestic, conformist, conventional and sentimental - favour value for money family brands. this is nearly always the largest group.

 

Factual Assignment 3AB

Factual: Educating the East End

 We chose to look at Educating the East End because we are quite confident with the program and we enjoy it. Educating the East End is a documentary on a school with bad behaviour.

 

Target Audience:

·        Age: 14-20

·        Gender: Both sexes

 

We think that Educating the East End has a target audience of both male and female, in the age range of 14-20. We think this because it can appeal to both sides because it’s got both male and females in it, and isn’t just focused on one person.

 

Demographics:

The demographics for Educating the East End is C1-C2, the program is aimed at the younger people and people with jobs that aren’t as busy. And the target audience can reach people doing jobs like builders.

 

Psychographics:

Mainstream- seeks security, tend to be domestic, conformist, conventional and sentimental- favour value for money family brands. This is nearly always the largest group.