Factual Assignment 3AB

Factual: Educating the East End

 We chose to look at Educating the East End because we are quite confident with the program and we enjoy it. Educating the East End is a documentary on a school with bad behaviour.

 

Target Audience:

·        Age: 14-20

·        Gender: Both sexes

 

We think that Educating the East End has a target audience of both male and female, in the age range of 14-20. We think this because it can appeal to both sides because it’s got both male and females in it, and isn’t just focused on one person.

 

Demographics:

The demographics for Educating the East End is C1-C2, the program is aimed at the younger people and people with jobs that aren’t as busy. And the target audience can reach people doing jobs like builders.

 

Psychographics:

Mainstream- seeks security, tend to be domestic, conformist, conventional and sentimental- favour value for money family brands. This is nearly always the largest group.